Deodorant creams

Odo-ro-no (or was it Odor-o-no) and Mum were, I think, just about the only deodorants available in the 50s and, in the early 50s, the deodorant was in cream/paste form which had to be applied with fingertips (care had to be taken not to rub one’s eyes or any other sensitive parts!).  Spray deodorants did not appear until the 60s and roll-ons remained dominant until the 70s. The choice for many people in the 50s and 60s was not which deodorant to use but whether to use one or not. Most men in the 50s and 60s would have viewed using a scented deodorant as being a bit girlie.